Terms & Conditions


  1. The owner of the e-commerce area of this site (the system) is Lakes Story Limited, Registered Office: Northern Assurance Building, Albert Sq, Manchester. M2 4DN, Registration number 234 3429. Trading names include The World of Beatrix Potter Attraction, Beatrix Potter Shop and Beatrix Potter Emporium.
  2. Your contract for purchases made through the System is with Lakes Story Limited, and you undertake that any and all goods ordered by you are for your own private and domestic use only.
  3. You must be eighteen years old to use this system. If you are under eighteen, you may only use the system in conjunction with, and under the supervision of, a parent or guardian. If you do not qualify, please do not use the system.
  4. You agree that e-mail can be used as a long-distance means of communication.
  5. No contract for the sale of any product will exist between you and Lakes Story Limited unless and until Lakes Story Limited accepts your order by way of an e-mail confirming that it has received payment in full for all the goods you have ordered. That acceptance will be deemed complete and will be deemed for all purposes to have been effectively communicated to you at the time Lakes Story Ltd sends the e-mail to you (whether or not you receive that e-mail). This confirmation e-mail amounts to an acceptance by Lakes Story Limited of your offer to buy goods from Lakes Story Limited or a third party supplier that is engaged on your behalf by Lakes Story Limited.
  6. This confirmatory e-mail will contain all relevant statutory information concerning your contract.
  7. The confirmatory e-mail will also contain a link to these terms and conditions, and may be amended from time to time.
  8. You must check that the details on this confirmatory e-mail are correct as soon as possible and you should print out and keep a copy of it.
  9. Lakes Story Limited will not pass on your personal details to any third party, other than our payment service provider, without your authority.
  10. You undertake that all details you provide to Lakes Story Ltd for the purpose of ordering or purchasing goods or services are correct, that the credit or debit card you are using is your own and that there are sufficient funds to cover the cost of the goods or services ordered.
  11. You must choose a username and password as part of registration. You are responsible for all actions taken under that username and password and shall only use the System under your own username and password. You must make every effort to keep your password safe and should not disclose it to anyone. If it is compromised, you must change it. You may not transfer or sell your username to anyone, nor permit, either directly or indirectly, anyone to use your username or password.
  12. If there are any changes to the details supplied by you it is your responsibility to inform Lakes Story Ltd as soon as possible.
  13. All purchases are non-exchangeable, non-refundable and non-transferable.
  14. You may cancel your order at any time prior to your order being processed by clicking on the ‘cancel’ link next to the product ordered on your account page on the website. We can also accept cancellations by email to [email protected] or by post . You may also withdraw from the contract at any time after the product has been dispatched and you have received our email confirming your order but no later than 10 working days after the day after you receive the product by sending the notice of cancellation by email to [email protected] ensuring that you quote your name, address and order reference number; or
    1. Where you have already received the goods, returning the goods to Lakes story Ltd unopened together with the payment receipt. Lakes Story Ltd will refund you the purchase price of the goods.
    2. Once we receive notification from you that you wish to withdraw from the contract (in accordance with these terms), any sum debited to Lakes Story Ltd from your credit card in relation to your order will be re-credited to that credit card account as soon as possible and in any event within 30 days of receipt of your returned order provided that the goods you wish to return are received by Lakes Story Ltd in the condition that they were in when delivered to you. You will be liable for any charges incurred in returning the goods to Lakes Story Ltd.


  1. This section applies only to the extent permitted by law. For the avoidance of doubt Lakes Story Ltd do not exclude or limit any liability for (a) personal injury (including sickness and death) where such injury results from Lakes Story Ltd negligence or wilful default, or that of Lakes Story Ltd employees, agents or subcontractors or (b) fraudulent misrepresentation.
  2. Lakes Story Ltd does not accept liability (except as set out below) for any errors and omissions and reserve the right to change information, prices, specifications and descriptions of listed goods, products and services.
  3. If an error is discovered in the price of the goods that you have ordered, we will inform you as soon as possible. In the event that you order an item and the price published on the System is incorrect for any reason, we will contact you to let you know the correct price and ask you whether you still wish us to fulfil your order at this price. We shall be under no obligation to fulfil an order for a product which was advertised at an incorrect price. We shall give you the option of confirming the order at the correct price or if you so choose, to cancel the order altogether. If you cancel and have already paid for the goods in the circumstances described in this clause, we shall refund the full amount in accordance with these Terms.
  4. Lakes Story Ltd will do its best to correct errors and omissions as quickly as practicable after being notified of them.
  5. To the fullest extent permitted by law, Lakes Story Ltd is providing this system and its contents on an ‘as is’ basis and makes no (and expressly disclaims all) representations or warranties of any kind, express or implied, with respect to this system or the information, content, materials or products included in this system including, without limitation, warranties of merchantability and fitness for a particular purpose. In addition, Lakes Story Ltd does not represent or warrant that the information accessible via this system is accurate, complete or current.
  6. In the unlikely event that you receive goods which were not what you ordered or which are damaged or defective, or are of a different quantity to that stated on your order form, Lakes Story Ltd shall, at its own option, make good any shortage or non-delivery, replace or repair any damaged or defective goods, or refund to you the amount you paid for the goods in question provided that you notify Lakes Story Ltd of the problem in writing at the address shown on the invoice / delivery note sent with your order, within 10 working days of delivery of the goods. Nothing in this clause affects your statutory rights.
  7. You and Lakes Story Ltd will only be liable under these Terms for losses which are a reasonably foreseeable consequence of the relevant breach of contract.
  8. The products sold on the System are provided for private domestic and consumer use only. Accordingly, Lakes Story Ltd do not accept liability for any indirect loss, consequential loss, loss of data, loss of income or profit, loss of damage to property and/or loss from claims of third parties arising out of the use of the System or for any products or services purchased from Lakes Story Ltd.

Processing of orders

  1. Credit cards/ debit cards are debited on the day of making a purchase by Lakes Story Ltd.  All prices include sales taxes (where applicable) unless otherwise stated.
  2. Klarna Pay in 3 or Pay in 30 days is an external credit service.  Please see Klarna T&Cs.
  3. Every purchase you make shall be deemed performed in England. English law shall govern every aspect of contractual agreement concerning purchases made from Lakes Story Ltd.
  4. Your order may be delayed if the item is not in stock. Some items may be unavailable and the current stock status is approximate. Lakes Story Ltd is not able to supply dates our suppliers may supply an item stock to us.
  5. You can keep track of your order status yourself on-line with the order tracking facility on your account page. Our standard Returns Policy applies to all purchases from Lakes Story Ltd.


  1. The period stated within which you will receive your order is approximate. Goods will be sent to the address given by you in your order and stated in the Order Confirmation.
  2. Title to any product ordered will pass to you once Lakes Story Ltd has received payment in full for that product. Risk in any product ordered will pass upon delivery to you.
  3. International deliveries may be subject to import duties and taxes, which are levied once a shipment reaches your country. Any such additional charges for customs clearance must be borne by you. You should note that customs policies vary widely from country to country; Lakes Story Ltd advises each customer to contact their local customs office for further information.
  4. Please note that when shipping products internationally, you should be aware that cross-border shipments are subject to opening and inspection by customs authorities.


  1. We shall have no liability to you for any delay in the delivery of products ordered or any other matters to the extent that the delay is due to any event outside our reasonable control, including but not limited to acts of God, war, flood, fire, labour disputes, strikes, lock-outs, riots, civil commotion, malicious damage, explosion, governmental actions and any other similar events.
  2. We shall have no liability (including liability for negligence) for the acts or omissions of telecommunications service providers or for failures of, or faults in their networks and equipment.
  3. No waiver by us of any breach of these Terms shall be considered as a waiver of any subsequent breach of the same or any other provision.
  4. You may not permit, create unauthorized framing of, or deep linking to, the System or the creation of derivative works thereof from any other website under your management or control.
  5.  In these Terms, ‘Intellectual Property Rights’ means patents, database rights, copyright, design rights (whether registered or unregistered), trade marks (whether registered or unregistered) and other similar rights, together with the right to apply for the protection of any such rights. All Intellectual Property Rights in the system shall be owned by us absolutely.
  6. Subject to the licence granted to you to use the system, Lakes Story Ltd reserves all rights, title and interest in its Intellectual Property Rights in the system. Any goodwill accruing from use of Lakes Story Ltd and its affiliates’ trade marks, trade and business names and service marks under this Agreement will vest in Lakes Story Ltd and its affiliates, as appropriate.
  7. It is a crime to use a false name or a known invalid credit card to order. Anyone caught wilfully entering an erroneous or fictitious order will be prosecuted to the fullest extent of the law. Lakes Story Ltd tracks the electronic ‘fingerprints’ of every order placed on Lakes Story Ltd to enable us and all legitimate crime prevention and prosecution authorities to trace individual users engaging in criminal activities on our website.
  8. We reserve the right to terminate this Agreement and to suspend or terminate your access to the System immediately and without notice to you if:
    1. you fail to make any payment to us when due;
    2. you breach the terms of this Agreement (repeatedly or otherwise);
    3. when requested by us to do so, you fail to provide us within a reasonable time with sufficient information to enable us to determine the accuracy and validity of any information supplied by you, or your identity;
    4. we suspect you have engaged, or about to engage, or have in any way been involved, in fraudulent or illegal activity on the System.
  9. Lakes Story Ltd may amend these Terms from time to time, and place the new version on the System.
  10. These Terms supersede any and all other conditions, understandings, commitments, agreements or representations (except fraudulent misrepresentations) relating to your purchase, whether oral or in writing, and contain the entire agreement between Lakes Story Ltd and you relating to your purchase. Lakes Story Ltd advises that you print off and keep safe a copy of these terms and conditions once your order has been accepted by Lakes Story Ltd. We will store a copy of the contract entered into by you with Lakes Story Ltd. You are advised to read (and are responsible for reading) fully all information on this website.
  11. If any provision of these Terms shall be held by any competent authority to be invalid or unenforceable in whole or in part, the validity of the remaining parts of these Terms and the remainder of the affected provision shall be unaffected.
  12. These Terms are subject to the laws and exclusive jurisdiction of the England.

Competition Terms & Conditions

  1. The winner will be the first correct entry selected at random from the entries received.
  2. The prize is as published and there is no cash alternative. No purchase is necessary.
  3. The World of Beatrix Potter’s decision is final and no correspondence will be entered into.
  4. Employees of The World of Beatrix Potter Attraction and related companies and their relatives are not eligible to enter.
  5. Entries that are late, illegible or not in accordance with the rules will be disqualified.
  6. Prizes must be taken as stated and cannot be deferred.
  7. The World of Beatrix Potter Attraction reserves the right to cancel, alter or amend the competition at any stage, if deemed necessary in its opinion, or if circumstances arise outside of its control.
  8. In the event of the competition prize being unavailable for any reason, The World of Beatrix Potter Attraction is not responsible and is not obligated to offer an alternative prize.